How Do We Present and Decorate Bakery Products
Don’t you find yourself drooling when you get a sniff of freshly baked goods? However, decorating and presenting baked goods tingles the smelling senses and adds visual appeal. So the question is how do we present and decorate bakery products the right way?
Think about this – people are not aware of how your goods taste. This is where the power and potential of decorating and presenting your baked goods come into the picture. If passersby spot cupcakes with a nice dollop of frosting or fancy iced cookies, they’ll find it hard to say no.
Thankfully, the art of decorating and curating a fancy display for your baked items is not tricky to master. In this article, we’ll crack through some pro tips on how do we present and decorate bakery products!
Decorating Tips for Cupcakes
Do you want to make Halloween, Christmas, or other sorts of themed cupcakes? Worry not! Bite into our guide below that’ll give you perfect ideas to decorate your delicious freshly-baked cupcakes!
- You can use fresh flavored frosting for your cupcakes. There is a slew of artificial and natural flavors that can blend well with the taste of moist cupcakes.
- Bakers can also choose to top their cupcakes with colorful sprinkles to add a dash of fun! These days you can also find a variety of toppings for your baked goods.
- If you want to keep things simple, the best thing is to opt for chocolate chips. Chocolate chips are an excellent pick for vanilla or chocolate cupcakes.
- Many people also consider decorating cupcakes with fondant. One of the best things about fondant is that it lets you get immensely creative. You can make numerous designs and make your cupcakes look unique.
- If you want to combine taste with aesthetics for your cupcake, you can also go with chocolate or colored ganache.
Decorating cakes is true art! Mastering cake designing and decorating can be tricky. Thankfully, most of these tips to top and decorate a cake also work like magic for cake decoration. However, you have more space and possibilities to get creative with cakes!
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3 Ways to Decorate bread
Let’s face it; decorating bread is not everyone’s cup of tea. Besides, it is hard to conceptualize the plain-old loaf of bread as something beyond the wheaty color.
If you want to spice up the decor and looks of your bread, we’ve come to the right place. Take inspiration from these three ways to decorate bread!
- Scoring a Bread: You’ll require a double edge stainless steel razor for art slicing your bread. At times, a scissor or serrated knife can also help you get perfect results. Make beautiful perpendicular slashes to create a leaf-like design. You can design your bread after proofing the dough. You can choose to go symmetric or asymmetric for your bread design.
- Using a Stencil: Stenciling powdered designs onto the bread is yet another unique method. To attain those artful designs, you can low simple stuff like a lace doily, lead, or pre-cut stencils. Remember, imagination and creativity are boundless. You can also create custom designs to decorate your bread. You can use ingredients like flour, dehydrated vegetables, fruit powders, or cocoa to create beautiful designs.
- Three Dimension Decorating: One of our favorite bread decoration techniques is wrapping or braiding them. You might wonder that giving them a braided look is challenging at the first glimpse. But, once you practice it a couple of times, it is as easy as buttering your bread! You can braid the strands of the dough, wrap a batard with a lattice, or wave the strands. Also, you can use a pastry lattice role to get beautiful art on your bread.
How to Display Baked Goods to Boost Sales
When it comes to creating a perfect display for a bakery store, we all can use some inputs and suggestions! For a bakery to run well, you need a great-tasting product and something that appeals to the eye.
With that idea in mind, we have a few tricks up our sleeves that will lead you straight to dreamy bakery product presentations! So, here are some ways to present and display bakery products.
Make Use of Accessories
Don’t limit yourselves to just display boxes and baked goods when presenting your delicious artistry! Apart from those tempting-looking baked stuff, you can also increase the appeal with decorative accessories.
Instead of going with simple display boxes, you can opt for something fancy. Similarly, you can use quirky and printed placemats to liven up the space. If you are looking for ideas for a bake sale table, you can use buntings and similar funky items to enhance the visual appeal.
Avoid Empty Spaces
One of the key points to remember while presenting your bakery products is to avoid empty spaces. Don’t leave any hot spot empty! You can create a comprehensive display to attract more customers and boost the sales figures. Keep the area organized from the opening until the closing hour.
You can also switch products as the products sell out. Also, keep your baked products in a tray or basket to make them easy to change positions.
Don’t Forget Name Cards and Toppers.
One of the essential things for bakery product display is name cards. If you have foreign visitors on your doorstep who are not aware of traditional baked goods, the name cards are an excellent way to help them out. What’s more, it also makes your job easier and avoids confusion.
You can opt for beautiful printed name cards for all the baked stuff. Also, you can use cake or cupcake toppers to cheer up the presentation.
Color Coding Works Too!
Color coding works best for all products, whether food or funky stationeries. Depending on the vibes and store decor, you can present your baked products in a color-coded fashion. For instance, if your store logo has hints of green, you can pick green cupcake liners.
Similarly, you can customize the packaging boxes to match the color combination of the rest of the products. You can keep the chocolate stuff in one spot and the colorful baked goods in a separate area while displaying. The key to a perfect bakery product display is trying out several ideas and seeing what works the best!
Keep Sweets and Savories Separate
Don’t let your customers get confused about the baked products. Besides, sorting the sweet and the savory into different spots is a good idea to show the diversity of products available. You can keep the sweet baked goods such as cupcakes, cakes, cake pops, muffins, tarts, and others in plastic trays. Also, you can store cookies in giant-sized jars to shuffle things up.
For savory items like loaves of bread, you can present wrap them in liners that match the colors of your bakery shop logo. For other things like quiches, puffs, pies, and more, you can choose to display them on trays lined with doily sheets.
FAQs
The presentation and display are essential for increasing the sales and footfall for any bakery store. The display strategy also plays a role in keeping your baked items fresh and tasty for a long time. Putting efforts in decorating your finished baked products can help you attract many customers.
Depending on the season and festival days, you can opt for different display themes. For instance, many bakeries opt for a Christmas-y look for the display during the festive period. Such decor delivers a good vibe and feeling to the customers.
One of the biggest challenges that bakers face is to keep their cakes, cupcakes, and pastries fresh and prevent them from rotting. The good news is that most cakes hold shape and stay fresh if you leave them on countertops.
But, if you know that you’ll require them to display all of them long, a refrigerator is a must. You’ll also notice that bakeries store the delicate stuff away from the sunlight. The key to keeping cakes and cupcakes fresh all day is to keep them in a chilled spot.
Hundreds of nozzle designs are available, but not all are apt for making swirls. Some nozzles give grass-like frosting, while others mimic flower designs. You can use the star-shaped nozzle to make perfect swirls on your cupcakes.
You get two types of star nozzles – closed and open. If you want to create delicate swirls, you can use the closed star nozzle.
The Bottom Line
So now, how do we present and decorate bakery products? It is pretty straightforward. These were just some of the tips we had in our minds to decorate and present bakery stuff. But, there are other thousand creative ways to curate an artful and attractive setup with those bread, cakes, and cookies!
We hope that our article helped you ace the art of bakery product decoration and presentation. Apart from your bakery store, you can try out these tips for your bake sale day presentation or when friends and family are home!
Want more cake decorating design ideas? Read our articles about Cake Decorating Tools: Types and Benefits, Sheet Cake Design Ideas, How to Make a Letter Cake, and How to Make a Number Cake.
About HICAPS
Over the years, HICAPS has helped bakers and businesses make delicious products by offering ingredients like ChiffonAide Cake Oil, Magic Whizk Instant Whipping Cream, Red Velvet Emulco Flavor and Color, Ube Yam Emulco Flavor and Color, and HICAPS Buttercream Prime Butter Blend.
HICAPS also provides tools and resources to valued partners such as the FREE Marketing Strategy For Bakery Business E-book and dealer locator that helps look for baking supplies stores near me.
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