Instagram Followers Hack: How to Get Instagram Followers for Free

Instagram became the foundation of several brands’ social media presence, driving profitable markets to landing pages, growing conversions, and building an engaged audience. Finding the right Instagram followers hack is therefore crucial to your business’ success. 

If your Instagram presence is not as strong as you’re expecting, it’s high time to learn how to improve your social media strategies. Remember, the larger the scope of your audience, the more opportunities you have to engage with users and create unique experiences for them.

Occasionally, brands take the easy way in trying to get more followers on Instagram. Many pay for likes and followers. However, these efforts are never worth it, as Instagram’s algorithm is regularly updated to remove paid and low-quality interactions from dummy accounts.

So, how do you exactly get more followers on Instagram? Can you increase your follower count for free?

Spoiler alert: Yes, you can. In this article, we will talk about an Instagram followers hack that will help increase your brand’s follower count.

Instagram Followers Hacks

1. Optimize your Instagram account.
2. Create a content calendar.
3. Schedule your Instagram posts.
4. Post valuable, likable content.
5. Engage with your followers.
6. Use popular hashtags.
7. Partner with influencers and brands.
8. Link your Instagram everywhere.
9. Don’t buy fake Instagram followers.
10. Keep your Instagram followers happy.

Instagram Followers Hack: Get More Followers for Free in 10 Steps

Here’s how to get more followers for free using Instagram followers hacks:

Instagram Followers Hack #1: Optimize your Instagram account.

Before you figure out how to gain followers on Instagram, be sure to have your account fully optimized. According to experts, this is one of the most crucial steps in getting more followers for free.

First, consider your Instagram bio as your account’s homepage.

People will have no idea which account belongs to a specific brand, without a bio, image captions, proper username, or even a profile picture.

On Instagram, your bio and image help form the foundations of your brand identity. The link in your bio directs Instagram traffic to your site, so optimizing your account becomes essential.

In addition, sticking close to your actual brand name will make your username as search-friendly as possible. 

If your business name is long, shorten it to something your audience would immediately recognize. Avoid adding numbers or any special characters to your username. Plus, as much as possible, keep it in line with your other social media accounts.

Instagram Followers Hack #2: Create a content calendar.

Stop posting content at random, irregular times. This is one of the worst things that you can do on Instagram while trying to increase your following. 

Think about this: If you have followers who have been following you since the beginning, you don’t want them to forget that they are following you. By being inconsistent in posting your content, they will likely forget you.

The simple solution? Create a content calendar. But be careful. Don’t post content multiple times a day to avoid spam.

Instead, stick to your chosen pattern, and make it a point to be consistent. This strategy works, as most brands nowadays follow this path.

In addition, having a content calendar lets you build consistency in updating your followers with the happenings of your brand. If you find this difficult, several free digital marketing tools can help you create a content calendar.

Instagram Followers Hack #3: Schedule your Instagram posts.

Speaking of posting regularly, scheduling your posts helps a lot.

Instagram data is changed from time to time, so you need to feed users content that interests them. However, posting your content at the right times will allow your posts to be more visible. High engagement at the end of the users is also very probable.

Scheduling Instagram content nowadays is like a piece of fruit cake. A lot of digital marketing tools online are available to aid you in scheduling your content and marketing strategy. With the proper and up-to-date tools, scheduling your Instagram content will be trouble-free.

Having your content scheduled in advance will allow your team to work on campaigns and other schedules efficiently. This makes building out your content in advance not only smart but also an efficient move in reaching your audience. It also helps you maintain the flow of your content consistently.

Instagram Followers Hack #4: Post valuable, likable content

We hate to break it to you, but posting valuable and likable content is often easier said than done. However, it would greatly help to know what content your followers would like to engage with. 

There are Instagram accounts that do better than others in terms of following and number of engagements. Trial and error in this part, therefore, becomes essential. This means that you have to be patient with your efforts.

Also, the smallest detail can make all the difference. Whatever filters, captions, types of content, or hours that you post, make sure you thoroughly think of them. Make it a point to keep yourself updated with the latest trend on Instagram as well. 

In addition, investing in Instagram analytics tools can also make it easier for you to track, benchmark, and analyze the contents on Instagram across all accounts.

You have to be assertive in your content strategy. Analyze various filters, captions, and other stuff on Instagram which you think will work best with your target audience. If you’re uncertain about where to begin, start analyzing your competitors and try comparing the types of content you post.

We do not suggest directly copying your competitors. However, it would be a smart move to take note of what type of content they post, especially those that drive a high engagement from their followers.

Instagram Followers Hack #5: Engage with your followers.

A conversation is a great Instagram followers hack and among the most effective ways to engage with your followers.  

A 2020 Social Sprout Index indicated that consumers engage with visual-first content such as photos, videos, and text posts. 

With this audience profile, Instagram becomes the perfect platform. Eye-catching visuals with captions can acquire high engagement from your followers once you master your copywriting skills with your Instagram captions.

Interestingly, consumers use social media to reach out to brands. Reasons may vary from inquiry, casual questions, chat, customer care concerns, or kudos to the brand or their products. Thus, being active in communicating and giving support to your followers will bring a positive impact on your business.

Make an effort to respond to queries or comments as much as possible, because it helps in acquiring new customers, followers, and boosting your relationship with your audience. 

A research index also shows that 89% of consumers will purchase from a brand, after following them on social media. Securing attention and loyalty from your audience is therefore vital, as it can turn your profile visitor into a follower.

Instagram Followers Hack #6: Use popular hashtags.

Using hashtags is one of the most tested and proven ways to get more followers on Instagram. 

Hashtags serve as a vital tool for discovery. They have also been allowing brands to extend their reach for many years now. Thus, building your community by gaining followers will be easy with the use of hashtags.

To begin with, look for hashtags that are not overstuffed. Simply highlighting your Instagram content with millions of pictures and videos without hashtags can be barely useful in the long run. 

Next, take note of popular hashtags that your audience will most likely explore. Users will most likely follow your account once a relevant connection has been established. 

One way to make your post stand out is through unique and branded hashtags. It will categorize your brand around highly relevant content to your brand or campaigns.

An excellent example of this is when Coca-Cola redefined its social media image using a campaign. The brand came up with the idea of sharing a Coke with others with personalized labels on the bottles. Through this, consumers can give Coca-Cola to others and share it with them.

To supplement this hashtag campaign, the brand launched a website where customers can order their personalized. Collaboration with celebrities like Ryan Seacrest and Selena Gomez also helped them boost the visibility of their campaign. Soon, the hashtag became a viral campaign. Currently, the brand is still promoting it.

Being aware of how hashtags perform is as crucial as using them. Don’t just simply use hashtags. Know what you tag to build or increase your following.

Instagram Followers Hack #7: Partner with influencers and brands.

If you’re just starting to acquire more followers on Instagram, knowing the value of your audience is essential. You will likely get more potential buyers and interested customers with a higher follower count.

By being present, you get your audience to follow you. So, make an effort to invest in different ways to get your brand in customers’ feeds. 

You can sponsor user-generated content and hold Instagram contests. These will expose your brand to a larger audience scale. In addition, campaigns such as these build social proof, wherein your followers are invested in your content by reposting it or creating their own content.

Additionally, try working with Instagram accounts in your industry with a larger following. You can also collaborate with notable influencers to share your content with their audience.

However, you must make sure to provide something with value. Being too pushy might make some users think that you only exist to sell. So, look for valuable collaborations or plans from other businesses to grow your Instagram community.

Instagram Followers Hack #8: Link your Instagram everywhere.

People will not find your Instagram account unless you promote it. So, make sure to have your Instagram account linked to your website and your other social media handles.

Take note, visibility and awareness are some of the best ways to get discovered. Letting people know where to find you will increase the probability of gaining followers. 

Adding social media buttons to your website will also help promote your social shares. It will help people find you on Instagram as well.

In addition, you can cross-promote your social media handles to increase your following on Instagram. This way, it will be easier for you to manage your other social media handles and direct users to your Instagram account.

Since Instagram frequently adds tons of new content and video features to aid you with this. Stories, IGTV, and Reels are only some of the features where you can have a great opportunity to grow your following.

Instagram Followers Hack #9: Don’t buy fake Instagram followers.

Having fake and legitimate followers has a huge difference. Purchasing Instagram followers is indeed tempting, but it only outweighs the perks of having a legitimate, organic following.

If users come across an inactive Instagram account with a large following, the credibility of the said account instantly goes down.

So, instead of tricking people into following you, build trust and long-lasting engagement for a better track record.

Buying followers seems to be easy at first. However, acquired bots and unnamed followers do not purchase anything. Legitimate followers do.

People who follow brands on Instagram follow them for a reason. It’s either they like your content or your brand in general. Organic followers actually spend and bring monetary value to your business.

Moreover, organic followers will engage with your Instagram posts. These users also appreciate it when they receive a response.

Brands that take time to answer queries will have users coming back, following, or sharing their brand with others. These interactions are far more valuable than having a large following with no engagement.

In addition, Instagram regularly removes bots and fake accounts. 

Instagram Followers Hack #10: Keep your Instagram followers happy.

The payoff of making your Instagram followers happy comes in the form of audience growth. By applying the Instagram followers hacks above, your brand will have a strong voice. As a result, your content becomes less needy, sales-driven, or robotic.

Additionally, feeding content to your followers as if they’re your friends can give them a bit of a mental lift throughout the day. These include posting memes, inspirational content, or reposting interesting photos. Just make sure to properly credit these posts.

Conclusion

The number of your Instagram following will ultimately become useless if it doesn’t have an engaged audience that makes purchases, visits your landing page, and advocates for your brands with friends and followers.

So, what are you waiting for? Use the Instagram followers hacks above and start creating a strong voice for your brand.

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